Summary of projects

Evaluation

Stephen Bronze

During this assignment it has come across many challenges, a main challenge is logo design especially when it is related to sports, the reason for this is because I’ve never been particularly skilled in these responsibility. This brief has made me work in a short amount of time at a fast pace it has also opened up my eyes to how real clients expect work and how fast they want it. This brief has made me be more rational with thinking and it instead of just thinking about ideas I have created multiple of them which has resulted in multiple interesting experiments. Working this brief has helped me develop skills in and knowledge in to sport and opened up my eyes to sports design. What made this assignment easier is the communication I was lucky to have the client and the fact that he knew what he wanted made this easier. Overall I am happy with the customer as is he and because of this I’ve now been asked to create his advertising campaigns. The main lesson from this brief which I learnt is don’t limit yourself to what your used to just because you’re comfortable doing that particular area otherwise you’ll never learn new things.

Amanda Collins

This brief which I took on, is something that I’m used to doing and where my comfortabilities sat when it comes to designing, however this brief did not compare to the work which I did for Stephen. The reason for this was because I went with what I knew straight away and didn’t experiment properly which resulted in a pretty, but basic outcome. Even though the client was, I wasn’t proud of the work that I carried out this is learning curve for myself. The client Amanda was a delight to work for however what also made this assignment difficult was the lack of communication, as she had no phone so everything was over email which she only replied to once so because of this, this is also why I went with something I was comfortable with. However, the imagery and colour choice works with the company as it’s a natural tropical cream company selling hand creams etc. for this I created a collage and digitally enhanced, from magazines. Although the client liked her designs a common theme which I’m noticing is being under pressure with time and the fact that I don’t work well like that, this is learning curve that I will take into third year.

YCN

This was the individual brief which I choose to do ‘Craft academy’ looking back through my portfolio I noticed how I lacked packaging design and packaging design is something that I was interested in so because of this I wanted to work on this brief. For this brief I found it particularly insightful seeing the beers which were already out there that were very much sexualised with women and how inappropriate they are. It is for the reason its inspired me to carry out a study which will be presented on my PPP blog. I enjoyed carrying out this brief as found it interesting and a challenge to create sexual beers that were not so blatant and crude without using a women’s figure. Once again what I did notice In this process was a lack of experimentation which I was disappointed with we can see this when it comes to further development in my final outcomes. Overall I was happy with my outcomes but I wish I took more time in creating them as they feel rushed, I would do this if I did this assignment again.

YCN Collaborative

This collaborative brief was one of my largest struggles, it’s always hard working with someone who you don’t know very well, but this is a process which I enjoyed. We found it difficult to meet up at the same time so this meant that we both did some work separately. However, we did end up coming together to help with the final resolution. I’ve been disappointed with myself with this brief as I feel that I have been lazy and I’ve let myself down, and because of this I’m know working on the collective brief with the same partner again to prove that I do work good in a group. If I were to do this again I would take on more work and push and make more effort.

Overall a major factor of these briefs is my time management, it is because of this factor I have failed to develop really good out comes and experiments, this is something I will majorly thinking about and develop working. However, although the process may not be perfect, the final outcomes which I have produced for the clients they have really liked and used in return, this has now created me networks.